Ruthless Talent

Its public creator directory includes travel YouTubers Kurt Caz and Dale Philip, Geoguessr specialists and van-life channels such as Love Sundays, alongside gaming, sports and lifestyle voices. The agency publishes examples of paid brand integrations and says it has worked with more than 150 brands and 200 creators; those totals are its own figures. Ruthless negotiates sponsorships, supports campaign delivery and helps creators price integrations. Its FAQ distinguishes exclusive management from one-off non-exclusive deals: exclusive creators are offered an initial three-month trial, while non-exclusive creators can contract per campaign. It says it does not take YouTube AdSense revenue or charge a fee to sign. Although there is no absolute view minimum, Ruthless generally looks for around 30,000 average views on long-form YouTube videos. To approach the team, use its Contact form with your channel or social link and screenshots of audience statistics; include geography, average views, content niche and examples of sponsor-friendly videos. The roster page is not the application form.